Happy Birthday Canada! We’re celebrating Canada’s 150th by offering a one-time FREE SEO Health review to 150 travel website owners! We’d love to give this away to everyone, but if we do more than 150, well, we’ll go broke, which means we won’t be able to help anyone ;-) Uncover the truth about your travel site’s performance now Your SEO Health Review delves deep into the crevices of your travel website to reveal what’s working and, more importantly, what’s not.

Hello, Friends… BIG news! I love helping businesses create content that actually gets found, read and shared. Story-telling is the most effective way to communicate with customers, whether it’s on your website, via email or across multiple social media channels. But finding a writer (I mean a real writer) isn’t…

Marketing teams and dev teams — why aren’t they working together? Marketing teams are thinking about how the site will work in the wild to promote the brand. Designers and developers are thinking about how to make the pretty and calling it a day — figuring the marketing stuff is…

Once upon a not so very long time ago, I hired a writer — a seemingly well-qualified writer. He had it all:great writing samples, a super attitude, prompt actions, pleasant to speak with, very well educated, and talked a great game about having “strong SEO experience and knowledge.” …

Not so long ago, prospecting meant cold calls, sales letters and drop-ins. There was a lot of pavement to be pounded. Later on, it meant mass emails and telemarketing.

Ah yes, having the option to work from home. A fantastic perk for the average office employee. What used to be a one-off just a few months ago is now a government-mandated regulation. At least for the time being. …