What is Cornerstone Content and Why Do I Need It?

What is Cornerstone Content?

How do I choose Cornerstone Content?

Why is cornerstone content important?

  • marking them as cornerstone content
  • linking from other relevant articles back to the cornerstone piece
  • ideally, the page will be just one link away from the homepage
  • pages and posts are usually a little longer, more in-depth and highly informative
  • make sure the page or post is fully optimized for search
  • cornerstone pages typically target “head” keyword phrases with “torso” and “longtails” linking back from other posts
  • keep the content fresh and updated regularly




Independent #SEO #Copywriter | Content Marketing Manager

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Aimee Beck

Aimee Beck

Independent #SEO #Copywriter | Content Marketing Manager

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